Winning with Smarts w/ Will Nitze of IQBAR

In this episode of Food Chained, Will Nitze (CEO of IQBAR) joins us to talk about how a job in software coupled with the Standard American Diet led him to create IQBAR –– a functional protein bar and hydration mix for your brain. Things you'll learn: • Will's history • Standard American Diet leading to brain fog • The connection between nutrition and cognition • The book that unlocked it all for Will • How IQBAR was first funded • Strategy behind the product and what the customer needs
In this episode of Food Chained, Will Nitze (CEO of IQBAR) joins us to talk about how a job in software coupled with the Standard American Diet led him to create IQBAR. A functional protein bar and hydration mix for your brain. 

Things you'll learn:
• Will's history
• Standard American Diet leading to brain fog
• The connection between nutrition and cognition
• The book that unlocked it all for Will
• How IQBAR was first funded
• Strategy behind the product and what the customer needs

Show Notes:
Sponsor:
   •
Use code PERFY for 15% off Triple Whale. Triple Whale's powerful analytics platform clarifies your ad performance across channels, keeping you instantly in the know. 

Creators and Guests

vasa martinez
Host
vasa martinez
Aspiring dood and founder of @drinkperfy, a low sugar soda for a happy you.
Winning with Smarts w/ Will Nitze of IQBAR
Broadcast by