Winning with Smarts w/ Will Nitze of IQBAR

In this episode of Food Chained, Will Nitze (CEO of IQBAR) joins us to talk about how a job in software coupled with the Standard American Diet led him to create IQBAR –– a functional protein bar and hydration mix for your brain. Things you'll learn: • Will's history • Standard American Diet leading to brain fog • The connection between nutrition and cognition • The book that unlocked it all for Will • How IQBAR was first funded • Strategy behind the product and what the customer needs
In this episode of Food Chained, Will Nitze (CEO of IQBAR) joins us to talk about how a job in software coupled with the Standard American Diet led him to create IQBAR. A functional protein bar and hydration mix for your brain. 

Things you'll learn:
• Will's history
• Standard American Diet leading to brain fog
• The connection between nutrition and cognition
• The book that unlocked it all for Will
• How IQBAR was first funded
• Strategy behind the product and what the customer needs

Show Notes:
Sponsor:
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Creators and Guests

Winning with Smarts w/ Will Nitze of IQBAR
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