vasa martinez
Aspiring dood and founder of @drinkperfy, a low sugar soda for a happy you.
Appears in 28 Episodes
ADA Lawsuits: What Are They and How Do You Prepare? w/ Matt Orr of Amin Talati Wasserman, LLP
In this episode of Food Chained, Matt Orr, Partner at Amin Talati Wasserman, joins us to discuss a new wave of civil lawsuits against CPG brands. Things we discuss:Wh...
The CPG Diaries Vol. 2: The Abominable Co-Man
In this gripping tale, Jenna, a tenacious entrepreneur, finds herself on a collision course with her new business partner, Snowman, Inc., a co-manufacturer shrouded in...
The CPG Diaries Vol. 1: Say Fundraise and Die!
In the midst of an economic downturn, determined Food & Beverage CPG founder Chuck must navigate the treacherous challenges of Fundraiser Manor, where securing investm...
Creating Your Brand's Dream World w/ David Greenfeld of Dream Pops
In this episode of Food Chained, DG (Founder & CEO of Dream Pops) shares how he created his brand's dream world, from mom's kitchen to thousands of doors in just a few...
You Are Your Superpower w/ Jake Karls of Mid-Day Squares
In this episode of Food Chained, Jake Karls (Co-Founder of Mid-Day Squares) shares the MDS story, how the team thinks about relationship building, and how YOU are your...
Seasonal Flavors, Year-Round Fun w/ Paul Voge of Aura Bora
In this episode of Food Chained, Paul Voge (Co-Founder and CEO) shares Aura Bora's origin story. From habits crafted by mom, to delivering the very first PO by hand in...
Conversation, But Who Cares w/ Kristin Charbo of Glonuts
In this episode of Food Chained, Kristin Charbo (Co-Founder of Glonuts) shares the Glonuts origin story and how a side hustle became her and Grover's main squeeze.
Building a Gigantic! Candy Bar Company w/ Stu Davidoff
In this episode of Food Chained, Stu Davidoff (Founder & CEO of Gigantic!) joins us to share his journey from finance to building a candy bar empire.
A Growth RINDset w/ Matt Weiss of Rind Snacks
In this episode of Food Chained, Matt Weiss (Founder & CEO of Rind Snacks) joins us to discuss his journey from finance to CPG founder. With a great-grandmother who in...
Supermarket Trends and Insights w/ Phil Lempert, The Supermarket Guru
In this episode of Food Chained, Phil Lempert (The Supermarket Guru) joins us to discuss supermarket trends & insights, as well as a variety of topics impacting today'...
Business + Life Partner Entrepreneurship w/ Delisa Harper of Funky Mello
In this episode of Food Chained, Delisa Harper (Co-founder of Funky Mello) joins us to discuss the origin of Funky Mello and how, during one fateful music festival, he...
A Wilde Conversation w/ Jason Wright of Wilde Chips
In this episode of Food Chained, Jason Wright (Founder of Wilde Chips) joins us to discuss his journey from Abercrombie & Fitch, to creating his own granola, to Wilde ...
At Your (Food) Service w/ Matt Cotton of Rooted Food Sales
In this episode of Food Chained, Matt Cotton (Founder of Rooted Food Sales) shares an immense amount of knowledge regarding the Food Service channel for food & beverag...
Scaling Online and On-Shelf w/ Shray Joshi of Good Peeps
In this episode of Food Chained, Shray Joshi (Founder of Good Peeps) shares some personal stories and how those have shaped his career. We also open up about fun and c...
The Family Recipe w/ Hector Saldívar of Tia Lupita
In this episode of Food Chained, Hector Saldívar (Founder of Tia Lupita) shares his journey from Mexico to Norcal. Hector is a founder that has done it all. He's worke...
Winning with Smarts w/ Will Nitze of IQBAR
In this episode of Food Chained, Will Nitze (CEO of IQBAR) joins us to talk about how a job in software coupled with the Standard American Diet led him to create IQBAR...
The State of Organic Social and UGC w/ Kendall Dickieson
In this episode of Food Chained, Kendall Dickieson joins us to discuss the state of organic social and UGC. Kendall is the founder of Flexible Creative, a boutique con...
Sizzlin' and Drizzlin' with Andrew Benin of Graza
In this episode of Food Chained, Andrew Benin joins us to discuss his new hit product, Graza. Graza is a premium olive oil packaged in beautiful squeeze bottles for tw...
The New Food Pyramid w/ Mark Metry
In this episode, Vasa and Mark Metry discuss "The New Food Pyramid" and the impact that food and drink have on brain health.
The State of Influencer Marketing w/ Sarah Grosz
In this episode of Food Chained, Sarah Grosz provides an immense amount of value when it comes to influencer marketing and the state of the creator economy. You'll...
A Scrappy Startup w/ Jake Deleon of Fila Manila
Did you know Filipinos make up the second-largest Asian American community in the United States? Yet there is no representation of that culture on most grocery store s...
The Inside Scoop w/ Kirsten Sutaria of Doozy Pots
In the world of plant-based ice cream, it’s hard to find a dairy substitute that has the right texture and flavor, yet is also eco-friendly. Enter: hemp. Hemp seeds an...
Gut, Mind, and Body w/ Dr. Kirten Parekh of Klora
Have you ever heard the term “Listen to your gut”? Well, it turns out your gut is responsible for more than just good intuition. A healthy gut microbiome is linked wit...
Keepin' It Crispy w/ Matt Parry of The Good Crisp Company
Healthy versions of your favorite snacks are often disappointing because they lack the same texture or flavor. So when Matt Parry decided to make a healthier version o...
Type 3 Diabetes w/ Dr. Ryan Lowery of Ketogenic.com
The ketogenic diet is taking the world by storm. Everyone knows the benefits of lowering refined carbohydrate consumption, and ketosis is an optimal state for the huma...
Frustrating AF w/ Kayla Castañeda of Agua Bonita
In the world of beverage creation, it’s hard to come up with a new angle. But after Kayla Castañeda had spent a decade working in the beverage industry, she decided it...
Late Night Snacks w/ Damien Law of Effin' Good Snacks
Do your late-night snacking tendencies lead you to chips, cookies, and other unhealthy foods? Late-night snacking was Damien Law’s weakness, but he thinks he’s found t...
unFair Trade w/ Fatima-Zohra Hakam of Zora Chocolate
There’s a massive disparity between the wealth of the chocolate industry and the poverty of cocoa farmers. But Fatima-Zohra Hakam hopes to change that. Fatima-Zohra fo...
